Homebrew Club: Meeting of the Beer Minds
As much as I love drinking beer, I equally enjoy learning about the brewing process and listening to others who homebrew. I spend a fair amount of time reading online and offline and watching YouTube…
On Facebook, Think Twice and Click Once (or Not at All)
A scroll through a Facebook newsfeed can play Ping-Pong with your emotions. Inspiring and depressing. Funny and sad. Hopeful and hopeless. The ride can be dizzying. Take this heartbreaking news item, for instance: “Dog badly…
Business Owners: 5 Ways to Thrive on Social Media
Each year, at my previous organization, we would recognize individual business owners who went above and beyond to help us spread our message on social media. Monitoring social media activity throughout the year and then…
Beer Tasting Mastery: A Final Taste
I finished the final two classes of the four-week Beer Tasting Mastery online course (for a more-detailed view of the course in general, read Beer Tasting Mastery: Sharpening the Senses). And my beer-tasting and -smelling…
Beer Tasting Mastery: Sharpening the Senses
I’m halfway through a four-session Beer Tasting Mastery course. I enrolled to expand my knowledge of different flavors and aromas present in the beers I drink. I also wanted to be able to accurately and specifically…
4 Keys to a Strong Social Strategy
A solid social strategy is crucial for today’s business owners. Actually, a strong business strategy is what’s most important. Your social strategy should complement your overall business plan. It should serve as a tool to…